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Showing posts from July, 2014

Desperados Twisted Mission

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Last week our PR company gave us some tickets to attend the very mysterious Desperados Twisted Mission; an exclusive event to celebrate their new lime and mint flavour, which involved an Instagram challenge followed by a private Sub Focus gig. It was hard finding out anything about this apart from the fact we had to turn up at 7pm in London's XOYO. On entering the luminous green bar area which was urbanly decorated with gritty metal cages of Desperado beer, we were handed a wristband, two tokens for a couple of Verdes, and a lanyard with instructions for the mission. The challenge was simple; to visit 5 bars around the area, take a selfie, and tag it with the hashtag #DVTM. Make it back to the bar in time and you'll get to see Sub Focus. It was a fun, simple challenge which didn't require too much effort and wasn't too cringe so people would back out. Missions and challenges to win is something I've always wanted to do on social for the brand I work on, how

Stop ruining songs!

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At the risk of sounding like I use my blog to just rant about ads that annoy me... I need to get this off my chest. Has anyone else noticed the increase in ads which use old hip hop classics? First, Money Supermarket and their bizarre Snoop Dogg partnership. This ad never bothered me much until I was about to get down to 'What's My Name?' in the car, when my sister immediately changed the song and said that she couldn't enjoy it now because it reminded her of ' You're So Money Supermarket '! Such a thoughtless ad, ruining a great song for my sister and most likely the nation. Twat A one off? Well no. Because suddenly comes along a mankini-wearing gnome , exposing himself to one of my all-time faves, 'Mr Boombastic'. They have called this paedophilic gnome Gavin, in hope of making him some kind of fun spokesperson for the brand. Fine, I don't even have time to go into the pointlessness of this disturbing ad: I'll never be able