Halloween ads are a SCREAM!

HALLOWEEN, aka the best time of the year, is right around the corner. I am squealing like a butchered pig at the thought of watching terrifying films, eating spider shaped sweets and carving spooktacular pumpkins - all whilst in fancy dress! Is there anything better? I think not.

Me, my future hubby and the kids on Halloween
I have a love of All Hallow's Eve and advertising, so you can imagine my excitement when brands start to incorporate the holiday into their marketing campaigns.

Last year, Tide and Oreo both did these creative Vines which were fun 7 second videos recreating scenes from The Shining (click on the hyperlinks to view). This film seems to be the cult horror classic of choice, even this year with Ikea in Singapore.

Take a look - I bloody love it


I love how relevant the advert is, not only to Halloween, but that they've chosen a scene from a film that works so well in their own environment - The Shining really wouldn't have looked out of place if it were set in Ikea (REEDD RUUGGG)
Not only does this ad show they are now open until late, but they have made this a multi-channel campaign with a social competition. Viewers have to spot any of the 13 items listed here for a chance to win a £30 giftcard. (could have offered a bit of a more high-value prize though?)

In other news, Subway are causing waves in America with their 'Eat our healthy sandwiches so you look hot in your slutty Halloween outfits' adverts.... True story!

You are a disgrace to Halloween

I have been working on something with the brand I work with for Halloween, I'm excited to finish it up and release it to the public. Unfortunately it's not as genuinely horrific as I wanted it to be (apparently you can't do that if you're a world famous brand.....WHATEVER.) but I'm still proud of the idea and reckon it will work nicely for our brand. And it will definitely be better than these....

a cheating website!

looks... like.... poo

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